What's Trending in 2024 and KBIS Highlights
Please join us for the BKBG Designer Alliance Peer Group Call!
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Join us for an exclusive presentation from Cabinetworks design expert Tressa Samdal for insights on the influences affecting our industry and KBIS highlights. It is important to understand not only what is influencing 2024 trends, but to understand the lifestyle of consumers. Don't miss out on this opportunity to stay ahead of the curve and discover the hottest 2024 trends.
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Tressa Samdal
With nearly two decades of expertise, this accomplished Trend, Marketing, and Product Expert has sculpted her impactful journey in color, design, and interior products. From her early days at Colwell North America, where she discovered her passion, to pivotal roles at Mullican Flooring, Mohawk/IVC US, and Florida Tile, she consistently shaped product lines, forecasted consumer needs, and differentiated her brands.
In 2022, she began a transformative career journey, entering the cabinet industry and assuming the Trend and Innovation Director role at Cabinetworks Group. Leveraging her established track record and exceptional storytelling skills, she navigates the confluence of innovation and style and continues to make a lasting impact at Cabinetworks Group.
Throughout her remarkable journey, she has been a driving force behind transformative initiatives, seamlessly blending creativity, market acumen, and strategic vision. As a Trend and Product Expert, her story continues to unfold, positively shaping the future of design and aesthetics in the industries she touches.